Privacy Policy

Effective Date: September 10, 2026

Dick Irwin Automotive Ltd., doing business as Westwood Honda (“Company”, “we”, “us”, or “our”) operates the website PacificAutoBuyers.ca.

This Privacy Policy describes how we collect, use, disclose, safeguard, and retain personal information in connection with vehicle quote requests, vehicle evaluations, website operations, communications, and related automotive services.

We handle personal information in accordance with applicable Canadian privacy laws, including the Personal Information Protection Act (British Columbia) and, where applicable, the Personal Information Protection and Electronic Documents Act (PIPEDA).

By accessing or using PacificAutoBuyers.ca, submitting information through the Website, requesting a vehicle quote, or communicating with us, you acknowledge that you have read and understood the practices described in this Privacy Policy.

Important Notice Regarding Text Messaging Data

Dick Irwin Automotive Ltd. DBA Westwood Honda does not sell or share customer SMS opt-in information, including phone numbers and consent records, with third parties or affiliates for their independent marketing or promotional purposes.

Text messaging originator opt-in data and consent information are kept confidential except where disclosure is reasonably necessary to provide messaging services or comply with legal obligations.

Information We Collect

We may collect personal information that you voluntarily provide when requesting a vehicle quote, submitting vehicle information or photographs, completing a contact form, communicating with us, or otherwise using the Website.

Personal and Contact Information

This may include:

• Full name;
• Residential or mailing address, where required;
• Telephone number;
• Email address;
• Preferred method of communication;
• SMS, email, or other communication consent records and timestamps; and
• Other information you voluntarily provide to us.

Vehicle Information

We may collect information regarding a vehicle you submit for evaluation, including:

• Vehicle year;
• Make;
• Model;
• Trim;
• Vehicle Identification Number (“VIN”);
• Licence plate information;
• Mileage;
• Vehicle condition;
• Vehicle features and options;
• Accident or damage history;
• Repair or maintenance information;
• Ownership information;
• Lien or financing information;
• Photographs of the vehicle; and
• Other information reasonably required to evaluate the vehicle.

Website and Technical Information

When you use PacificAutoBuyers.ca, we may automatically collect certain technical information, including:

• IP address;
• Browser type;
• Device information;
• Operating system;
• Approximate geographic location;
• Website usage information;
• Pages visited;
• Referral source;
• Advertising or campaign information;
• Cookies;
• Pixels; and
• Similar tracking technologies.

Customer Communication Records

We may retain records relating to your interactions with us, including:

• Vehicle quote requests;
• Email communications;
• Telephone communications;
• SMS/text communications;
• Customer support inquiries;
• Appointment information;
• Vehicle appraisal or inspection information;
• Feedback and reviews; and
• Records relating to a potential vehicle purchase or trade.

Purpose of Collection

We may collect, use, and disclose personal information for purposes including:

• Responding to vehicle quote and appraisal requests;
• Evaluating the potential value of a vehicle;
• Determining whether we may be interested in purchasing or accepting a vehicle as a trade;
• Verifying vehicle information;
• Verifying vehicle ownership or lien information where necessary;
• Reviewing vehicle history, mileage, specifications, and condition;
• Requesting additional vehicle information or photographs;
• Scheduling vehicle inspections or appointments;
• Communicating regarding your vehicle inquiry;
• Facilitating the potential purchase, sale, or trade of a vehicle;
• Providing information regarding related automotive products or services where permitted by law;
• Preventing fraud, misuse, and unauthorized activity;
• Providing customer support;
• Improving Website functionality and user experience;
• Conducting analytics and performance monitoring;
• Measuring advertising and marketing effectiveness;
• Maintaining records of communication preferences and consent;
• Complying with legal, regulatory, audit, accounting, and contractual obligations; and
• Protecting our legal rights and business operations.

We limit the collection of personal information to information that is reasonably necessary for these purposes.

Consent

By voluntarily submitting personal information through PacificAutoBuyers.ca, you consent to the collection, use, and disclosure of that information for the purposes described in this Privacy Policy, subject to applicable law.

Where required by law, express consent will be obtained.

You may withdraw your consent at any time, subject to legal, regulatory, contractual, or reasonable business restrictions.

Withdrawal of consent may limit our ability to provide a vehicle quote, communicate regarding your inquiry, evaluate your vehicle, or complete a potential transaction.

Vehicle Evaluation Authorization

By submitting a vehicle through PacificAutoBuyers.ca, you:

• Confirm that the information you provide is accurate to the best of your knowledge;
• Confirm that you are the vehicle owner or are authorized by the vehicle owner to submit the information;
• Authorize us to review and evaluate the vehicle information you provide;
• Authorize us to verify vehicle information where reasonably necessary;
• Authorize us to obtain vehicle-related information from third-party data providers where appropriate; and
• Consent to the use of submitted information for the purpose of determining a potential vehicle value, quote, appraisal, or purchase offer.

Vehicle information may be reviewed using third-party vehicle history, valuation, identification, or data services.

SMS Messaging & Compliance

Text Message Program

If you opt in to receive SMS communications, we may send messages relating to:

• Your vehicle quote request;
• Quote or appraisal updates;
• Requests for additional information;
• Requests for vehicle photographs;
• Appointment confirmations and reminders;
• Vehicle inspection arrangements;
• Customer support;
• Status updates; and
• Other service-related communications.

Opt-In & Consent

SMS messages are sent where appropriate consent has been obtained.

We may maintain records of SMS opt-in actions, including timestamps and the method used to provide consent.

We intend to operate our electronic messaging practices in accordance with applicable Canadian laws, including Canada’s Anti-Spam Legislation (“CASL”), where applicable.

Opt-Out Instructions

You may opt out of SMS communications at any time by replying:

STOP

After opting out:

• You may receive a confirmation message;
• No further SMS messages will be sent through that messaging program unless you opt in again; and
• Opt-out requests will be processed as required by applicable law.

Message Frequency

Message frequency varies depending on your vehicle inquiry, appointment activity, and communications with us.

Help & Support

Where supported, reply HELP for assistance or contact us using the information provided at the end of this Privacy Policy.

Carrier Disclaimer

Standard message and data rates may apply depending on your wireless plan and carrier.

Wireless carriers are not responsible for delayed or undelivered messages.

SMS Data Protection

No mobile information will be sold or shared with third parties or affiliates for their independent marketing or promotional purposes.

Information may be disclosed to subcontractors or service providers solely where reasonably necessary to support operational services such as:

• SMS delivery;
• Customer relationship management systems;
• Customer support;
• Website functionality;
• Data hosting; or
• Other services performed on our behalf.

Text messaging originator opt-in data and consent information will not be used or disclosed for unrelated third-party marketing purposes.

Use and Disclosure of Personal Information

We may disclose personal information to authorized employees, contractors, agents, and service providers who require access to perform services on our behalf.

Depending on the nature of your inquiry, information may be disclosed to service providers such as:

• Vehicle valuation providers;
• Vehicle history providers;
• Vehicle identification or VIN data providers;
• Automotive dealerships or related business partners involved in a potential transaction;
• Customer relationship management providers;
• Website hosting and technology providers;
• Analytics providers;
• Advertising and marketing technology providers;
• Email and SMS service providers;
• Payment processors, where applicable;
• Fraud prevention or identity verification providers;
• Professional advisers;
• Regulatory authorities; and
• Law enforcement or government agencies where disclosure is required or permitted by law.

We do not sell or rent personal information.

Service providers that process personal information on our behalf are expected to use appropriate privacy and security safeguards and to process information only for authorized purposes.

Communication Consent

When you submit an inquiry through PacificAutoBuyers.ca, you may receive communications from Dick Irwin Automotive Ltd. DBA Westwood Honda or service providers acting on our behalf through:

• Telephone;
• Email;
• SMS/text messaging; and
• Other lawful communication methods.

Communications may relate to:

• Your vehicle quote;
• Your vehicle appraisal;
• Requests for additional information;
• Vehicle purchase opportunities;
• Vehicle inspection or appointment scheduling;
• Customer service;
• Follow-up regarding your inquiry; and
• Related automotive products or services where permitted by law and where appropriate consent has been obtained.

You may opt out of marketing communications at any time in accordance with applicable law.

Cookies & Tracking Technologies

PacificAutoBuyers.ca may use cookies, pixels, analytics tools, and similar technologies to:

• Analyze Website traffic;
• Understand Website usage;
• Remember preferences;
• Improve Website functionality;
• Measure advertising performance;
• Support remarketing or advertising campaigns where permitted;
• Identify referral or advertising sources; and
• Improve the user experience.

You may disable or restrict cookies through your browser settings. Some Website functionality may be affected if cookies are disabled.

Analytics & Third-Party Tools

We may use third-party analytics, advertising, and website technology providers to better understand Website usage, measure advertising effectiveness, and improve our services.

These providers may collect information through cookies, pixels, device identifiers, and similar technologies in accordance with their own privacy policies.

These services may include providers such as Google.

For information about how Google uses information from websites and applications that use its services, visit:

https://policies.google.com/technologies/partner-sites

Advertising

We may use advertising platforms such as Google Ads, Meta, or similar services to promote PacificAutoBuyers.ca and measure advertising performance.

Advertising providers may use cookies, pixels, device information, or other identifiers to measure interactions with advertisements and Website activity.

Where required by applicable law, appropriate consent will be obtained before using personal information for targeted advertising or marketing purposes.

Data Security

We maintain administrative, technical, and physical safeguards that are intended to protect personal information against unauthorized access, use, disclosure, alteration, or loss.

Safeguards may include:

• Encryption of sensitive information where appropriate;
• Secure servers and storage systems;
• Access controls and authentication procedures;
• Restricted employee and contractor access;
• Security monitoring;
• Software and security updates;
• Backup and recovery procedures; and
• Incident and breach response procedures.

While we use commercially reasonable safeguards, no method of electronic transmission or storage is completely secure. We therefore cannot guarantee absolute security.

Retention of Information

We retain personal information only for as long as reasonably necessary to:

• Fulfill the purposes described in this Privacy Policy;
• Manage your vehicle inquiry;
• Complete or document a potential vehicle transaction;
• Maintain appropriate business records;
• Meet legal, regulatory, tax, accounting, and audit obligations;
• Resolve disputes; and
• Establish, exercise, or defend legal claims.

When information is no longer reasonably required, it may be securely deleted, destroyed, or anonymized in accordance with our retention practices and applicable law.

Your Rights & Choices

Subject to applicable law, you may have the right to:

• Request access to personal information we hold about you;
• Request correction of inaccurate or incomplete information;
• Withdraw consent where applicable;
• Request deletion of personal information where permitted by law;
• Opt out of marketing email communications using the unsubscribe link;
• Opt out of SMS communications by replying STOP;
• Ask questions about our collection, use, or disclosure of personal information; and
• File a complaint with an applicable privacy regulator.

We will respond to privacy requests in accordance with applicable privacy legislation.

We may need to verify your identity before responding to certain requests.

Cross-Border Processing

Some of our technology providers, service providers, or data storage systems may process or store personal information outside British Columbia or outside Canada.

When personal information is processed in another jurisdiction, it may be subject to the laws of that jurisdiction and may be accessible to courts, law enforcement, or governmental authorities in accordance with applicable law.

Third-Party Websites

PacificAutoBuyers.ca may contain links to third-party websites or services.

We are not responsible for the privacy, security, or content practices of independent third parties. We encourage you to review the privacy policies of any third-party websites or services you use.

Children’s Privacy

PacificAutoBuyers.ca is intended for adults who are legally capable of submitting a vehicle for evaluation or entering into a potential vehicle transaction.

Our services are not intended for children under the age of 18, and we do not knowingly solicit personal information from children for vehicle purchase inquiries.

Changes to This Privacy Policy

We may modify or update this Privacy Policy from time to time.

Updated versions will be posted on PacificAutoBuyers.ca with a revised effective date.

Your continued use of the Website after an updated Privacy Policy is posted constitutes acknowledgement of the revised policy, subject to any additional consent requirements imposed by applicable law.

Governing Law

This Privacy Policy shall be governed by and interpreted in accordance with the laws of the Province of British Columbia and the applicable federal laws of Canada.

Contact Information

If you have questions regarding this Privacy Policy, wish to exercise your privacy rights, or have questions regarding our handling of personal information, please contact:

Dick Irwin Automotive Ltd. DBA Westwood Honda
2400 Barnet Hwy
Port Moody, British Columbia V3H 1W3
Canada

Website: PacificAutoBuyers.ca
Email: rmaciver@westwoodhonda.com
Phone: (604) 461-0633

By using PacificAutoBuyers.ca and submitting information through the Website, you acknowledge this Privacy Policy and the handling of personal information described above.